Alex Tew of Million Dollar Homepage fame is at it again with yet another million dollar idea and now one lucky visitor to his site will get to share the wealth this time.
Pixelotto offers visitors to the site the chance to win $1,000,000 – just by clicking ads on yet another 1000px by 1000px webpage.
I reckon the clever little bugger has struck gold again with this idea by giving visitors an incentive to click the ads now the outgoing traffic should be greatly increased in comparison with the Million Dollar Homepage.
The only downside I can see for advertisers is again getting lost in the chaos, I’m sure those that invest a great deal of money and purchase large chunks of virtual real estate will see that investment pay off as users are in my opinion more likely to click to win on the larger more obvious ads. Lastminute.com seem to share my view as they have beaten the rush and dropped a packet on ten thousand pixels in the centre near the top of the page.