The winning bid was made by Great Deals Depot who seems to be sellers of sex toys and other sexual aids.
I think they have paid way over the odds and unless they come up with some truly eye-catching 20x50 graphic their advert is going to get lost amongst all the others.
I think the whole concept was an amazing idea and those advertisers who bought at the price of a dollar a pixel and have a well chosen graphic will get a decent return on their investment as the website has gotten a lot of press coverage and therefore attracted many visitors. Whether that level of traffic can be sustained who knows but I think that it will pay off for some of the advertisers as well as Alex Tew the owner of the MillionDollarHomepage.
Great piece of marketing again to auction off the last 1000 pixels as that in itself has probably gained a ton of media coverage on top of the previous coverage of the site.
Labels: Sex
